{"product_id":"virtue-curl-discovery-kit","title":"VIRTUE Curl Discovery Kit","description":"\u003cp\u003eVirtue's must-have Curl Discovery Kit is filled with Alpha Keratin infused products to replace the bad-for-your-hair Big Six chemicals - parabens, phthalates, silicones, sulfates, formaldehyde donors and synthetic colourants. Working \u003cem\u003ewith\u003c\/em\u003e your hair follicles to gently mend damaged shafts using reparative vegan proteins, your hair is left feeling full of life, moisture and optimal hydration. Including a 3-step hair care routine worth of goodies, revive your curls using Virtue Curl's Shampoo, Conditioner and Leave-In Butter...\u003c\/p\u003e\u003cp\u003eFancy some vivacious, curly-licious \u003cem\u003e​​je na sais quoi\u003c\/em\u003e? Say hello to this Curl Discovery Kit that'll surely spruce up your hair care routine and make wash days \u003cem\u003ethat\u003c\/em\u003e much easier with just three easy steps!\u003c\/p\u003e\u003cp\u003eFused with the hard-working and all-nourishing Alpha Keratin 60ku (ethically sourced from human hair), your strands are coated with deeply hydrating hair-loving essentials that take your curls to the next level. Up first is the Curl Shampoo: a rich, non-drying formula that gently cleanses hair without stripping your strands of any moisture as a by-product. Get rid of the gunk and junk that threatens to weigh down your tresses and opt for some much-appreciated hydration. Follow this with the Curl Conditioner to bring back the bounce and restore elasticity to your curls. Repair brittle ends and tired hair with a full coating of its creamy richness. Think: lustrous locks! Last - but absolutely not least - is the Curl Leave-In Butter. Enhance your curls and neutralise frizz with this buttery batter of restorative vegan proteins and let the magic happen! Soldiered up with barrier-boosting moisture magnets like shea butter, jojoba and olive-derived esters, this Curl Discovery Kit is designed to offer lightweight hydration and long-lasting nourishment that won't leave your tresses feeling parched or limp.\u003c\/p\u003e","brand":"VIRTUE","offers":[{"title":"Default Title","offer_id":57579095064911,"sku":"GBLH00002582","price":41.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1014\/0621\/2431\/files\/images_d4388c89-09e6-4856-a417-a87317678182.jpg?v=1777311355","url":"https:\/\/26klondon.co.uk\/products\/virtue-curl-discovery-kit","provider":"26K London Beauty Ltd.","version":"1.0","type":"link"}